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What is Consciousness?

Notes from Charlie Rose Special on Consciousness Patricia Churchland: The historical description of consciousness started with Descartes: – Physical body – Non-physical soul It is the soul that has creativity, perception and reason, Descartes argued. In the 1800s, Von Helmholz postulated that: – It is all physical (the brain) – otherwise the law of conservation … Continue reading

Methods for Creating Long-Term Behavior Change

Health Belief Model The health belief model stipulates that a person’s health-related behavior depends on the person’s perception of four critical areas: the severity of a potential illness, the person’s susceptibility to that illness, the benefits of taking a preventive action, and the barriers to taking that action. The model also incorporates cues to action … Continue reading

How Copenhagen became the greenest city in the world (and you can, too)

From McKinsey’s “How to make a city great”   Copenhagen Building for the environment The city of Copenhagen has invested substantially in green infrastructure and is now ranked the most sustainable city in Europe, according to Siemens’ European Green City Index. Energy. Each district has a centralized heating system that takes waste heat from electricity … Continue reading